Korean skincare focuses on soothing and nourishing the skin, making sure it is properly hydrated.

Whereas western skincare focuses on exfoliating to reveal new skin, Korean skincare is all about putting nutrients back into the skin.

Korean skincare adopts a more gentle approach, with less of a focus on scrubs, retinols and harsh acids.

Each product in a Korean beauty routine serves a specific purpose. It is designed to be softly applied, patted, tapped or massaged into the skin.

We love this hydrating cream by Korean skincare brand ASIS-TOBE, as it melts into skin and instantly hydrates skin.

It feels like a tall drink of water.

It’s great for pre-make up, as it smoothens any rough skin texture and acts as a primer.

It does not clog pores or interacts badly with any of the foundations we tested.

If you are going to go straight to powder, remember to let the moisturizer fully absorb into skin first.

Beauty tip: Put toner into a spray bottle and spritz before putting on foundation

Aqua boost will leave your skin feeling and looking plump and hydrated.

ASIS-TOBE is an award winning skincare brand that is popular in Korea and is making its way into drugstores and pharmacies worldwide.

More about the brand:

Great skin is healthy skin. Established in 2016 in South Korea with four skincare products, ASIS-TOBE has grown into an international award-wining brand with their pharmaceutical grade skincare and cosmetic products sold worldwide. ASIS-TOBE prides themselves on being the expert on Asian skin, and focuses on bringing quality beauty products at an affordable price. The packaging is minimal to suit a simpler, healthier, minimalistic lifestyle. Embodying the “Assisting to become”philosophy, ASIS-TOBE believes in a focused and simplified lifestyle and skincare routine. Its hypoallergenic high quality formulas are designed to achieve the goal of better skin without the bells and whistles of traditional cosmetics: only pure, simple effective ingredients to achieve better skin for you. All ASIS-TOBE products have an irritancy score of: 0, meaning that it is so gentle that even a baby could use it

This cream comes in a sturdy jar that is easily stackable. It should be stored in a dark, cool area. ( A fridge would be perfect)

In this way, the product will last longer and cause a cooling effect on your skin.

Moisturizing everyday can reduce the chance of developing extreme dryness or oiliness.

Both extremes are harmful for skin and cause common skin conditions like acne.

Using a daily moisturizer ensures that the skin’s blemishes are camouflaged.

However, not all moisturizers were created equal.

Conventional moisturizers can do more harm than good as they do not provide long-term hydration and can actually shut down production of skin’s natural hydration. They are only quick fixes and do not offer long-term benefits.

ASIS-TOBE Aqua Boost is in it for the long run.